Salucia Ltd, London
A London company building location software.
The team has been working on maps, places and the data underneath them since 2011. Since 2019 that work has been Salucia.
Today it is Pin Drop, a map for work, travel and everyday life, used by field teams, small businesses and people who keep track of where things are.
What we build
Three things, over and over.
Cartography and map interfaces
Basemaps, routing and map interfaces built for someone doing a job, not for looking at data. A map should answer one question and leave out everything that is not the answer.
Place intelligence
A schema for what a place is, and the signals that make one place different from another. Travel time, access, catchment, footfall, the things that decide whether somewhere works for you.
Applied AI
Language models are good at reading messy input. They are not the place for scoring, routing or ranking. We keep extraction soft and the decisions underneath it deterministic.
The product
Pin Drop
One map for where your work happens. Save places, group them, plan a route between them, bring a team onto the same map. It runs on iOS, Android and the web.
It has been on the App Store since 2011, which makes it one of the older mapping apps still actively built. Along the way it has been recognised by the Webby Awards, the Lovie Awards, the Europas, the W3 Awards and Apple's own best of the year list.
Time and place
How it got here.
Before Salucia · London
Pin Drop launches on the App Store.
Built because dropping a second pin in Apple Maps threw the first one away. A way to keep places without checking in anywhere.
Before Salucia · London
Apple names it one of the best apps of the year.
The app had gone free by then and was picking up users worldwide.
Before Salucia · Cupertino
The team joins Apple.
Pin Drop was acquired and the team moved to California, where our founder worked as a designer on Apple Maps. The app went quiet for seven years.
Salucia Ltd · London
Salucia Ltd is incorporated.
Registered in England and Wales on 2 December 2019, company number 12344230.
Salucia Ltd · London
Pin Drop returns, independent.
Rebuilt from scratch as a standalone product rather than a feature inside someone else's map.
Salucia Ltd · Four cities
A small team, spread out.
Design, mobile, web and backend across London, Lisbon, Manchester and Yerevan, building for work operations, field teams and everyday use.
Salucia Ltd was incorporated in 2019. Anything dated before that is the founding team's work, not the company's, and is marked as such.
Where we work
Four cities.
- LondonRegistered office, design51.6003° N, 0.1926° W
- LisbonMobile38.7223° N, 9.1393° W
- ManchesterBackend and mobile53.4808° N, 2.2426° W
- YerevanWeb40.1792° N, 44.4991° E
Work is remote by default, which is why the map above matters more to us than a floor plan.
Company details
The legal entity.
- Registered name
- Salucia Ltd
- Registered in
- England and Wales
- Company number
- 12344230
- Registered office
- 35 Ballards Lane
London N3 1XW
United KingdomPost only. This is our accountants' address, not a working office. - Incorporated
- 2 December 2019
- Data protection
- ICO register ZC033245
- Enquiries
- hello@salucia.com
Pin Drop's terms, privacy policy, cookie policy and end user licence are published with the product and are the versions that apply. They are kept in one place at pindrop.it/legal, alongside the trust and compliance pages for security or procurement reviews.
Brand and trade marks
Which Pin Drop is ours.
PIN DROP is a registered trade mark of Salucia Limited. The Pin Drop name, logo and app icon belong to us.
Our product is published at pindrop.it and web.pindrop.it, and on the App Store and Google Play as Pin Drop by Salucia Ltd. Other businesses use similar names and are not connected with us. If you have reached us looking for one of them, tell us at hello@salucia.com and we will point you in the right direction.
For press assets or permission to use our marks, write to hello@salucia.com.
Contact
Get in touch.
- General
- hello@salucia.com
- Press
- press@salucia.com
- Security
- security@salucia.comResponsible disclosure details at /.well-known/security.txt
- Product support
- pindrop.it/contact
51° 36.0′ N, 0° 11.6′ W